A Business Exists to Serve a Customer

Without satisfied and growing customers, nothing else a contractor does will matter.

D. Brown Management

February 11, 2019 2 minute read

Few things are more profitable for contractors than recurring work negotiated with a select group of project owners. That’s why customers are the first key metric on the scoreboard.

Quote: A business exists to serve a customer. Peter F. Drucker

Likewise, few things unite a culture faster than creating an intense focus on the customer in every job role description and evaluation.

Review your stated mission, vision, values, strategy, job descriptions, meeting discussions, evaluations, calendars, and other communications. How often does the customer come into them? Are they framed in a positive or negative manner?

How clear is your market strategy, including your existing top customers and ideal customer profile?

8 Stages of Personal and Team Growth

Exploration expands our context. Learning and deliberate practice builds and demonstrates our individual productivity. Develop team productivity with four levels of leveraging yourself through others. Take an inventory of where you and your team are at.

leadership self improvement talent development

8 Indicators That You May Be at a Growth Inflection Point

While there is no "Perfect Signage" about the growth inflection points that contractors must navigate through, these eight questions can help you evaluate where you are at.

business planning Organizational Development strategy sustainable growth

Climbing the Mountain - Navigating the Stages of Contractor Growth

Navigating growth and changes in the market that contractors face every day requires keeping their teams aligned, starting with effective communication. "If you want to go fast, go alone. If you want to go far, go together." - African Proverb

business management communication leadership strategy