Selling an Efficient Project

Doubling the pretax net margin for contractors requires both effective selling AND operational excellence.

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The majority of people in construction contracting businesses are operationally focused on building the work.  That is the value-add that a contractor provides and must never be lost. Over time this relentless focus on operational excellence will build capabilities and capacity beyond what the competition offers.  

Leadership Tools: Building a project efficiently or Selling an efficient project. Book: Mastering the Complex Sale by Jeff Thull

MOVIE

“If you build it they will come”

Field of Dreams (1989 Movie)

REALITY  

If you don’t sell it effectively you will NEVER unlock the full value you have created.  

Selling is not just for owners, executives and business developers.  Everyone who comes in contact with the customer must always be highlighting the value-add that the company brings.  Every change order or value-engineering proposal is a sale.  

Mastering the Complex Sale provides a framework that resonates with operational people because it is centered around leveraging the technical expertise of the organization to solve customer problems.  


Schedule a call with us to learn more about building effective business development and advanced preconstruction capabilities for contractors




Our Mission
We exist to help contractors build stronger businesses for the next generation by leveraging talent, technology, and capital through alignment and transparency.
Growth or Attracting Talent
It’s not enough to just build work effectively - that is just what’s required to play in the game. Contractors seeking sustainable growth must have aggressive and balanced strategies for acquiring work and building talent.
Diffusion of Innovations Curve - Leading Change
The contractors that dominate tomorrow’s market will be those that have built strong capabilities for identifying opportunities or problems and then rapidly making lasting changes throughout the organization.